Let’s be real here for a second. There are only a certain amount of things you can to the Fiat 500 
to make it more appealing to customers. The car doesn’t exactly look like a million bucks, although its retro-themed design does appeal to a certain segment of the car-buying population.
to make it more appealing to customers. The car doesn’t exactly look like a million bucks, although its retro-themed design does appeal to a certain segment of the car-buying population.
So when Fiat 
comes out with a special-edition 500 dubbed the "500 Cult" and describes it as a top-of-the-range version of its 500 line that offers an "exclusive level of style, technological content and performance," nobody’s doing any backflips thinking that this baby can compete with even the tamest of sports cars .
comes out with a special-edition 500 dubbed the "500 Cult" and describes it as a top-of-the-range version of its 500 line that offers an "exclusive level of style, technological content and performance," nobody’s doing any backflips thinking that this baby can compete with even the tamest of sports cars .
But all that isn’t to say that the 500 lacks in any appeal. Like we said, a lot of people dig the bygone looks and the tradition of the vehicle, so much so that rolling out new duds for the 500 isn’t such a bad idea.
Essentially, that’s what Fiat is banking on with the 500 Cult, offering a plethora of new options for both thecoupe and convertible versions that puts even more emphasis on the hatchback ’s trendiness.
and convertible versions that puts even more emphasis on the hatchback ’s trendiness.
